AI Dispatch

Your dispatcher works 9 to 5.
Aida works 24/7.

Aida is ESSE's primary AI dispatcher. She calls brokers, negotiates rates, books loads, and handles all the back-and-forth — so you don't have to. And unlike your dispatcher, she never takes a lunch break, never has a bad day, and never misses a Friday night load.

Get AI Dispatch Free → See How It Works ↓
11
AI dispatch agents available
0%
Commission on booked loads
24/7
Coverage including nights and weekends
$0
Through December 2026
The average owner-operator dispatcher charges 5-12% of gross revenue per load. At $2,000/load with 3 loads per week, that's $600-$1,440 per week — $31,200-$74,880 per year. ESSE AI does the same job for free.
The Process

Set it up once. Let AI handle the calls.

1
Set Your Preferences
Tell ESSE your available dates, current location, preferred lanes, equipment type, and most importantly — your minimum rate per mile and target rate. AI never accepts below your floor.
5 minutes
Your floor rate is locked. AI never goes below it — not even at 2am.
2
AI Starts Prospecting
ESSE AI simultaneously contacts brokers on DAT, Truckstop.com, and your broker contact list. Aida introduces herself as your dispatcher, describes your truck and available dates, and asks what loads they have.
Automatic
Aida prospects brokers you haven't worked with before based on your lane preferences.
3
Broker Makes an Offer
Broker gives their rate. Aida compares against your floor and target. If it's above floor, she negotiates toward target. If below floor, she declines professionally and keeps looking. She always asks for the broker's number first — never anchors low.
Real-time
First-ask strategy maximizes your rate on every negotiation.
4
Rate Negotiation
Aida uses real market data for your lane to negotiate. She knows when a broker is low-balling and pushes back. She always uses round numbers — never $1,987, always $2,000. She's firm but professional — exactly how an experienced dispatcher negotiates.
2-5 minutes per call
Round numbers, market data, and firm-but-professional tone — every call.
5
Load Booked
When a rate is agreed, Aida confirms load details — pickup time, delivery window, equipment requirements, special instructions. She books the load into your ESSE TMS. You get a push notification: 'Load booked — Chicago to Memphis, $1,950, pickup 6am Thursday.'
Instant notification
Load appears in your TMS immediately. Push notification to your phone.
6
Rate Con Arrives — AI Handles It
Broker sends rate confirmation PDF. ESSE AI reads it, verifies details match what was negotiated, creates the load in your system, and flags for your signature. You sign in 60 seconds with one tap. Broker gets signed copy automatically.
60 seconds
AI reads the rate con, verifies accuracy, and routes it for your e-signature.
Meet Aida

Your AI dispatcher is not a robot. She's better than that.

We spent months training Aida to sound and negotiate like the best human dispatchers in the industry. Here's what makes her different from every other AI dispatch attempt.

Natural Speech
Sounds Human. Because She Was Trained By Humans.
Aida opens calls with "Hey, this is Aida with ESSE — how you doing?" Not "Hello, I am an automated dispatch system." She matches the broker's energy, uses natural pauses, and responds to unexpected questions without freezing.
Smart Negotiation
She Asks for the Broker's Rate First. Always.
Amateur dispatchers tell the broker their rate first — anchoring the negotiation low. Aida always asks: "What's your rate on this?" Then she negotiates from the broker's number, not yours.
Rate Intelligence
She Knows the Market. She Uses It.
Aida has access to current market rate data for every lane. When a broker low-balls, she knows it — and says so: "That's pretty light for this lane this week. What can you do closer to $X?"
Round Numbers
She Only Quotes Round Numbers.
A dispatcher who quotes $1,937 sounds like they're guessing. Aida only uses round numbers: $1,900, $1,950, $2,000. It sounds confident and professional — because it is.
Voicemail Pro
Leaves Professional Voicemails.
Broker doesn't answer? Aida leaves a clear, professional voicemail: truck specs, available date, lane, and callback number. Then she sends a follow-up email. She follows up automatically without being asked.
Never Sleeps
2am Friday. She's Still Working.
The best loads in trucking happen after hours. While your competitor's dispatcher is asleep, Aida is calling brokers, answering their calls, and booking loads. Your truck doesn't sit because nobody was available.
Hybrid Dispatch

AI doesn't replace your dispatcher. It makes them 10x more effective.

If you have a human dispatcher you trust, ESSE AI works alongside them — not instead of them. Here's how the split works.

Aida handles:
All after-hours calls — nights, weekends, holidays
Overflow during peak periods when dispatcher is busy
Routine broker negotiations on standard lanes
Rate confirmation parsing and e-signature routing
Follow-up calls and emails on pending loads
Load board prospecting on new lanes
Voicemail and email follow-up campaigns
Your dispatcher focuses on:
Broker relationship management and development
Complex negotiations on specialty or high-value loads
Exception handling — delays, breakdowns, rerouting
Customer relationship maintenance
Strategic lane and broker development
Reviewing AI-booked loads and approving within 10 minutes
Onboarding new broker relationships
Dispatcher still spending time on routine calls? That's AI's job. Great dispatchers are worth their salary for relationships and exceptions — not for calling the same five brokers every Monday morning. ESSE handles the routine. Your dispatcher handles the valuable.
Real Math

What you're paying for dispatch now vs what you pay with ESSE.

Traditional Dispatcher
Human Dispatcher: 5-12%
At 3 loads per week, $2,000 average rate, 5% fee: $300/week = $1,200/month = $14,400/year. At 10% fee: $600/week = $2,400/month = $28,800/year. And they still go home at 5pm.
Dispatch Service
Dispatch Services: 5-15%
Third-party dispatch services charge 5-15% of gross — often with minimum fees per load regardless of rate. Some charge additional fees for after-hours loads. Customer service quality varies widely.
ESSE AI
ESSE AI Dispatch: $0 through 2026
No percentage. No per-load fee. No minimum. No after-hours surcharge. No "we don't work Sundays." Just 11 AI agents working for your truck 24/7 at zero cost through December 2026.
Getting Started

Configure AI dispatch in 10 minutes.

1
Set your minimum rate
Enter your minimum rate per mile for each lane you run. AI never accepts below this number — not even at 2am when you're asleep.
2
Set your target rate
Enter your target rate. AI negotiates toward this number. Market data helps determine how hard to push on a given lane and week.
3
Enter your truck info
Truck type, trailer configuration, max weight, available dates, current location. AI uses this to pitch your truck to brokers accurately.
4
Add your broker contacts
Import existing broker contacts or start fresh. AI will also prospect brokers you haven't worked with before based on your lane preferences.

Your truck earns 24 hours a day. Your dispatch should too.

Stop missing after-hours loads. Stop paying dispatcher fees. Get ESSE AI dispatch free through December 2026.

Start AI Dispatch Free → Owner-Operator Hub →